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Proper words are critical for successful lead generation surveys

By tbc_admin on February 18, 2014 0 Comments • Tags: #b2bmarketing #leadgeneration #marketingstudy

Posted by Helen Steidinger on Fri, Dec 16, 2011 @ 04:08 PM We were discussing the use of surveys for successful lead generation.  Wording your questions properly and putting them in a specific order is important. Here are some hints on creating successful surveys (studies): 1.)  Keep the survey/study to 10 – 14 questions which … Continue Reading

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Problem Solving Key to Successful Lead Generation

By tbc_admin on February 18, 2014 0 Comments • Tags: #b2bleadgenerationservice #b2bmarketing #marketingstudy #targetaudience

Posted by Helen Steidinger on Fri, Dec 09, 2011 @ 12:52 PM As I mentioned in my last blog post, surveying your target market can demonstrate that you are truly interested in the success of their industry. Developing an appropriate survey is dependent on: 1.)  The needs of your target audience 2.)  How your product/service … Continue Reading

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Important: Know Your Target for B2B Lead Generation

By tbc_admin on February 18, 2014 0 Comments • Tags: #b2b #b2bmarketing #leadgeneration #marketingstudy #targetaudience

Posted by Helen Steidinger on Sat, Nov 05, 2011 @ 01:40 PM For any B2B Lead Generation program, it is critical to know the specific person or company type that you need.  Think in terms of industry type, company size, position(s) within the company, personality type, annual sales volume of the company, and multi or … Continue Reading

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7 Steps to Profitable Lead Generation

By tbc_admin on February 18, 2014 0 Comments • Tags: #b2b #b2bmarketing #leadgeneration #marketingstudy

Posted by Helen Steidinger on Sat, Oct 22, 2011 @ 04:21 PM Profitable lead generation is a critical part of growing a B2B business.  It is often considered the most difficult. It seems like common-sense that when you start a lead generation campaign that you know what you are “marketing.”  But, do you really know… … Continue Reading

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5 Tips to Accelerate Business Lead Generation

By tbc_admin on February 18, 2014 0 Comments • Tags: #b2bleadgenerationservice #businessleadgeneration #marketingstudy

Posted by Helen Steidinger on Fri, Mar 02, 2012 @ 04:22 PM Business lead generation is a very important part of the success of any company.  Without it, there is little chance for growth, let alone survival. Granted, lead generation is not often “easy.”  However, because it is so important, the key is to find the best ways to … Continue Reading

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4 Lead Generation Techniques for Qualified Business

By tbc_admin on February 14, 2014 0 Comments • Tags: #leadgenerationtechniques #marketingstudy

Posted by Helen Steidinger on Fri, Jun 15, 2012 @ 03:21 PM Looking for “Qualified” business?  We have some ideas for some lead generation techniques to use. We are believers in direct lead generation techniques… reach out and talk to and meet with your business prospects.  When you actually talk to them, you can more … Continue Reading